Understanding Where Should your Customer Service Efforts be Focused
In order to achieve business growth and build a credible brand, a business needs to deliver stellar customer service and experiences. In fact, research indicates that a whopping 79% of customers prefer to buy from businesses that care and cloud contact center software helps such type of businesses. We live in a digital age, where people utilize so many channels of communication to reach out to a brand. Businesses are often wondering where to focus when it comes to customer service. Instead of customers reaching out to you, as a business focus on serving your customers on channels they are available and comfortable using Let's find an answer to the biggest dilemma enterprises face in this digital era. Where a brand’s customer service effort should is focused? ● Offering Omnichannel support Omnichannel support refers to having a presence on every channel (email, chat, social media, phone, and more) where your customers are active . If you were to run a chain of fur...